The One Thing That Makes Your School Fundraiser Double in Sales
View PDF | Print View
by: JuanFranco
Total views: 15
Word Count: 508
It is fundraising that many consider to be like the "third rail" in the New York City subway. It is either viewed positively, as the energizer to make things go or it is the thing everyone wants to shy away from. A properly run fundraiser on the other hand is a blessing to all. There really is no reason why the school staff and volunteers, parents of the students and the community at large should dread the coming of the school fundraising drive. If the product that is chosen is right, the incentives for the students and teachers are worthwhile, the entire process will be enjoyed by all.
Fundraisers that are view negatively are usually ones that are done for just a small segment of the school. For instance, if you are having a school wide fundraiser that most of the money raised is used for the 5th grade field trip, 80% of the school is being left out. Unless something is done to make it worth their while, you'll have allot of unhappy kids and parents.
Sometimes you just have to wonder why it is that some schools will have huge sales and other schools in similar neighborhoods and similar size student bodies will have average results. They can even be selling the same fundraising goods, but their results will be miles apart. The answer to that question is not something that is readily apparent. It's not the product or the neighborhood, it's "How' they run their sale that makes the most difference in the outcome.
A case in point is Howell Middle School in Victoria, Tx. For years they had been having $32-$38,000 sales with their 1000 students. One year, they made a change in only one thing...it wasn't the product, that remained the same. They made a change in how they ran their sale and the year after they had a $34,000 sale they had a $72,000 sale.
They not only raised more money but they also increased participation of parents and teachers when it came time for delivery. They had always had a problem of finding enough volunteers to help when it came time for delivery. This time they had to turn people away! Nothing like that had ever happened at that school before.
All that came because they chose to run their sale differently than they had been doing it all those years previous. Napoleon Hill once said, "You can get everything you want in life if you help enough other people get what they want." That is the basis for changing the fundraising environment at your school.
About the Author
If you keep doing the same thing year to year, you will continue to get the same result. It may be time to implement some unique Fundraising ideas into your school fundraiser. It's the only way things have a chance of being different this year.
HTML Code For Copy & Paste
The following code can be copied and pasted into your web page to ensure all links are properly maintained.
Rating: Not yet rated

